SM Strategy

To be effective, Social Media (SM) strategy must be integrated into the organization’s larger content strategy.

Reading

• What a Real-Life Social Media Style Guide Looks Like (and How to Make Your Own) [bufferapp.com]

Class Discussion

We will discuss the “Social Media” section of our textbook, the Buffer article, and some of the ways that their  terms and concepts should inform your Content Strategy document.

Workshop: Accept FB Invitation

By this coming Sunday, 10 p.m. accept the invitation to become an editor of our CMS 3720 Facebook page.

Once you are logged into Facebook, you can see and accept the invitation from your FB Invitations page.